From Thought to Publish: A Behind the Scenes Look at Recipe Creating

Being a mom is the hardest thing I’ve ever had to do in my life. Staying home and being a mom is even harder. BUT, being an blogger entrepreneur that is trying to make a living from this blog which now categorizes me as a work from home mom?

Well, this is the hardest thing I’ve had to do in my life, ever.

Rewarding? Yes, especially now that Naturally Loriel is really starting to grow.

Chaotic? Overwhelming? Frustrating? Tiresome? Yes, yes, yes, and hell yes. Some days I want to go on a permanent vacation and erase my trail so no one can find me.

When I’m not managing my duties as the Editor in Chief of Scratch Mommy, I spend a lot of time on my blog; from answering emails, commenting back on posts, working with companies, sharing things on social media, networking, cooking, writing, photographing, editing… you get the picture.

But I have to say, of all those tasks my recipes take me by far, the longest to complete from start to finish.

I wanted to share something a little different with you today because I like changing things up (remember my dilemma about tradition and things being stagnant?). Plus, you guys only really get to see the final product and it’s always fun to hear about the processes that go behind creating something.

So here a behind the scenes look at recipe creating, from thought to publish and my favorite photographs so far.

The Process From Thought to Publish

First, I obviously have to think about what I’m going to make. Sometimes that means going to Pinterest for inspiration or sometimes that means hitting a favorite cookbook. Regardless, time goes into finding “the” inspiration.

Second, I have to get the ingredients necessary (if I don’t have them already) and then actually cook the recipe. That takes time and money, and more time and money if the first batch didn’t go out right. Even if it did turn out right, I usually make the “product” more than once so I can make sure it actually works and so I can photograph it.

Third, I have to clean up after myself because Lord knows, the dishes aren’t going to wash themselves. Keep in mind, I may have to wash 2 or 3 sets of dishes depending on how well the first and second batch turned out. Thank God for my 1986 dishwasher that is still running strong.

Fourth, I have to take photos of the recipe. For me, this does not mean just snapping a few photos on my iPhone. Nope — this mama finds appropriate props (I’m really trying to streamline and keep it minimal though) and time the shoot appropriately to the outside lighting. From experience, I now know that I have two time slots that produce the best lighting for my photos — once around 11am and once around 4pm-ish. The natural light is only good for about two hours so I really have to plan ahead and execute like a boss.

From there, I spend about 20 minutes staging and using the appropriate props. Sometimes things don’t look good on camera so I have to move things around, switch to different plates/bowls, or try something completely out of the ordinary.  THEN I get to take pictures, which takes me about an hour (or more if things aren’t working out the way I want).

More dish washing…

After all of that is said and done, I now go through the photos, pick the ones I want, delete the rest because I have zero space on my computer and then edit each photo I choose (anywhere from 3-10 per post — about an hour to edit).

Fifth, (nope– this isn’t the last step) I think about how I want to actually write the post. Sometimes, the idea is already there and the story flows nicely. Sometimes it doesn’t. Those days (if I have time) I step away and come back another time. I make sure to edit the content, re-read it a few times and then hit the mighty SUBMIT button.

For the LAST step, I take the post and share it throughout my social media platforms. There is somewhat of a strategy to it, so I make sure I hit the timings (somewhat) right per social media outlet. I share my posts on Facebook groups I’m in (that’s the networking part) as well.

On top of all of that, don’t forget, that I often have Andrew at home with me. That means stopping throughout the photo shoot to watch him play with cars, help him pee, feed him, and all the other things that goes into caring for your child. Sometimes he’ll help me cook, which is great, but adds to the giant mess that I need to clean up afterwards.

Oi vay. I need a shot of vodka after reading all of this.

And to think many people who aren’t bloggers think it’s as simple as taking a photo, writing about it and hitting submit.

What are you thoughts? Did the amount of time shock you or did you anticipate the length of time it takes to go from thought to publish?

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  1. Yes. That IS a lot of work. I had no idea about the photography aspect of it all! I have to admit that the detail is amazing and that I am so very glad you do this. At 60, I look back at caring for my children so many decades ago and wonder how I did the little bit I did. I remember the stopping for this or that while in the middle of something I wanted or needed to do. While married when my kids were in the mix, I never had a Mate until the last 14 years. So much harder to live that way! May God bless you and yours richly as you do us!

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